Skip to main content
New Batches:Online & Gurugram
SSSAM Academy Crest Logo
SSSAM ACADEMY
Classroom • Sector 14 GurugramDedicated Lab WorkstationsFace-to-Face Mentorship

Classroom Digital Marketing with AI Training in Sector 14, Gurugram.

Learn digital marketing, ad campaign management, and Generative AI workflows in person. Work on high-speed lab computers, audit live campaigns shoulder-to-shoulder with senior mentors, and experience distraction-free classroom learning.

Center Address: M24 Ground Floor, Old DLF, Sector 14, Gurugram, Haryana - 122001, India
Call:+91 92170 31899
The Classroom Advantage

Why In-Person Training in Sector 14 Accelerates Learning

Experience the difference of face-to-face mentorship, dedicated lab hardware, and distraction-free cohort discipline.

🖥️

Dedicated Physical Lab Workstations

Every student is provided an air-conditioned workstation equipped with high-speed fiber internet and dual monitors for multitasking between ad managers and AI prompts.

👨‍🏫

Direct Face-to-Face Mentorship

Our instructors sit next to you during lab hours to inspect your ad campaign settings, fix Meta Pixel errors, review keyword clusters, and debug Make.com automations in person.

🎯

Distraction-Free Learning Discipline

Overcome the isolation and procrastination of self-study. A structured classroom environment with fixed cohort timings ensures consistent weekly progress.

🤝

Local Gurugram Marketer Community

Network with fellow cohort peers, agency founders, and working professionals from DLF Cyber City, Udyog Vihar, and Golf Course Road.

Physical Training Center

Convenient Location in Sector 14, Old DLF, Gurugram

Centrally located in Gurugram with swift connectivity to Yellow Line metro stations, commercial hubs, and major transit routes.

Verified Physical CenterHaryana 122001

SSSAM Academy Gurugram Center

Full Address:
M24 Ground Floor, Old DLF, Sector 14, Gurugram, Haryana - 122001, India
Landmark:
Old DLF, 2 minutes from Sector 14 Main Market, near Old Railway Road.
Visiting Hours:
Mon – Sat: 9:30 AM – 7:00 PM
Sun: 10:00 AM – 4:00 PM
Direct Contact:
+91 92170 31899
sssamacademy@gmail.com

Transit & Accessibility Highlights

Sector 14 Main Market
Located right next to Old DLF, Sector 14 shopping and dining hub.
2 Mins Walk
MG Road Metro Station (Yellow Line)
Quick auto or cab access connecting directly to Delhi NCR.
10 Mins Ride
IFFCO Chowk Metro Station
Direct junction on the Delhi-Gurugram expressway (NH-48).
10 Mins Ride
DLF Cyber City & Udyog Vihar
Convenient commute for corporate professionals working in commercial parks.
15 Mins Drive
Convenient Commute For Residents Across Gurugram:
Sector 14Old DLFDLF Cyber CityMG RoadIFFCO ChowkSohna RoadGolf Course RoadUdyog Vihar
Small Cohorts (12–15 Seats)

Classroom Cohorts in Sector 14, Gurugram

Strictly capped batch sizes ensure each student receives direct workstation guidance and live ad campaign reviews.

Weekend ClassroomCode: GGN-WKD-2026

Saturday & Sunday

11:30 AM – 2:30 PM IST
Status:Enrolling
Lab Workstations:Physical Lab Seats Available
Upcoming Weekend Classroom Batch (Inquire for Dates)
Weekday ClassroomCode: GGN-MRN-2026

Monday, Wednesday & Friday

10:00 AM – 12:00 PM IST
Status:Upcoming
Lab Workstations:Morning Classroom Cohort
Upcoming Morning Classroom Batch (Inquire for Dates)
Classroom Syllabus

Complete 15-Module Digital Marketing & AI Syllabus

Covering search engines, paid ad platforms, Generative AI models, and marketing automations with in-person lab exercises for every module.

Showing 15 In-Depth Practical Modules
•

Establishes core digital marketing architecture. Learn customer acquisition costs (CAC), lifetime value (LTV), marketing funnel stages (TOFU, MOFU, BOFU), and brand positioning principles before touching ad tools.

Tools Practiced:MiroGoogle DocsNotion

Module Lessons & Hands-on Labs:

The Digital Marketing Ecosystem & Consumer Journey

How modern buyers search, compare, evaluate, and purchase across digital channels.

Exercise: Draft a complete customer persona matrix for a B2B SaaS and an Indian D2C brand.
Funnel Economics & Marketing Metrics

Understanding CTR, CPC, CPM, CPA, conversion rates, and return on ad spend.

Exercise: Calculate break-even ROAS and customer lifetime value using a campaign spreadsheet.
Practical Takeaway: A complete customer avatar and full-funnel strategy blueprint ready for campaign execution.

Demystifies Generative AI for marketers. Master prompt engineering frameworks (Persona, Task, Context, Exemplar, Format), context window management, custom GPTs, and multi-model workflow orchestration.

Tools Practiced:ChatGPT PlusClaude 3.5 SonnetPerplexity AIGoogle Gemini

Module Lessons & Hands-on Labs:

Core Prompt Engineering Frameworks for Marketers

Role-based prompting, few-shot examples, chain-of-thought, and iterative prompt refinement.

Exercise: Write reusable prompt templates for market research, ad hooks, and competitor counter-arguments.
Custom GPTs & Research Automation

Building custom assistants with tailored system instructions and uploaded brand guidelines.

Exercise: Build a custom Brand Voice GPT trained on specific product guidelines.
Practical Takeaway: A personal library of verified marketing prompts and a dedicated Custom GPT for automated campaign drafting.
Lab Software Stack

18 Tools & AI Models Practiced in Class

Work hands-on with industry-standard digital marketing dashboards and generative AI platforms during your lab sessions.

Generative AI & LLMs

ChatGPT Plus (GPT-4o)

Advanced prompt engineering, market research, custom GPT creation, and multi-channel copywriting.

Practical Role:Strategic marketing co-pilot, campaign brainstorming, and persona modeling.
Generative AI & LLMs

Claude 3.5 Sonnet

Nuanced long-form copy, high-conversion landing page messaging, and structured competitive analysis.

Practical Role:Editorial copywriting, tone-of-voice training, and document synthesis.
Generative AI & LLMs

Perplexity AI

Real-time conversational search engine for instant competitor intelligence, citations, and market data.

Practical Role:Market intelligence, real-time citation analysis, and GEO research.
Generative AI & LLMs

Google Gemini

Multimodal AI research, Google Workspace integrations, and search trend analysis.

Practical Role:Multi-modal research, data structuring, and ad copy variation.
SEO & Search Intelligence

Google Search Console

Official Google indexing performance, crawl error diagnostics, click metrics, and search queries.

Practical Role:Technical SEO monitoring, query indexing, and Core Web Vitals checks.
SEO & Search Intelligence

Screaming Frog SEO Spider

Desktop website crawler to diagnose broken links, redirect chains, duplicate tags, and missing schema.

Practical Role:Technical website architecture audits and crawl depth analysis.
SEO & Search Intelligence

Semrush

Competitive search research, keyword gap analysis, backlink audits, and position tracking.

Practical Role:Keyword discovery, competitor benchmarking, and SERP feature mapping.
Paid Search & Social Advertising

Google Ads Manager

Search, Display, YouTube, and Performance Max ad management with Smart Bidding optimization.

Practical Role:High-intent search capture, shopping campaigns, and automated bidding.
Paid Search & Social Advertising

Meta Ads Manager

Facebook and Instagram ad campaigns, Advantage+ shopping, dynamic creative testing, and custom audiences.

Practical Role:Top-of-funnel discovery, dynamic creative testing, and retargeting.
Creative AI & Visual Strategy

Midjourney v6

State-of-the-art AI image generation for commercial product mockups, advertising scenes, and branding.

Practical Role:High-converting ad creative imagery and brand asset generation.
Creative AI & Visual Strategy

Canva Pro with Magic Studio

Ad creative composition, conversion badges, social carousels, and typography overlay formatting.

Practical Role:Rapid banner layout production and multi-format resizing.
Automation, CRM & Email

Make.com (Integromat)

Visual no-code automation orchestrating multi-step workflows between forms, webhooks, CRMs, and email.

Practical Role:Automated lead dispatch, webhook routing, and multi-app sync.
Automation, CRM & Email

HubSpot CRM

Inbound lead pipelines, deal tracking, contact segmentation, and sales enablement workflows.

Practical Role:Lead pipeline management and sales conversion tracking.
Automation, CRM & Email

Mailchimp / Klaviyo

Automated email drip sequences, newsletter broadcasts, list hygiene, and open rate optimization.

Practical Role:Email nurture sequences and lifecycle marketing.
Analytics, Tracking & CRO

Google Analytics 4 (GA4)

Event-driven web analytics, user journey tracking, custom conversion events, and funnel exploration.

Practical Role:Traffic source attribution and user engagement measurement.
Analytics, Tracking & CRO

Google Tag Manager (GTM)

Container management for website tracking tags, custom DataLayer pushes, and pixel triggers.

Practical Role:Deploying Meta Pixel, Google Ads conversion tags, and custom click tracking.
Analytics, Tracking & CRO

Google Looker Studio

Interactive visual client reporting dashboards connecting GA4, Google Ads, and Meta Ads data.

Practical Role:Executive marketing reporting and cross-channel ROAS visualization.
Analytics, Tracking & CRO

Microsoft Clarity / Hotjar

Heatmaps, click maps, and visitor session recordings for conversion rate optimization audits.

Practical Role:Landing page user friction analysis and form abandonment diagnostics.
Practical Execution

4 Capstone Campaigns Built in Our Lab

Produce client-ready marketing deliverables with direct in-person instructor supervision and live campaign testing.

Capstone 01
E-Commerce / Consumer GoodsIntermediate

Multi-Channel D2C E-Commerce Campaign & Creative Matrix

A lifestyle e-commerce brand wants to launch a new product collection across India with a test budget. Design audience personas, generate AI visual ad creatives, launch Meta and Google PMax campaigns, and optimize for Target ROAS.

Tools Implemented:
Meta Ads ManagerGoogle AdsMidjourney v6Canva AIGA4
Project Deliverables for Portfolio:
  • Customer persona sheet and benefit-driven messaging matrix
  • Suite of 6 ad creatives (1:1 and 9:16) generated with Midjourney and Canva
  • Meta CBO campaign structure with cold broad and custom audience ad sets
  • Live ROAS and CPA performance report with budget scaling recommendations
Capstone 02
B2B Services / EducationAdvanced

End-to-End Technical SEO, Content Architecture & GEO Audit

A regional service platform is losing organic traffic and failing to appear in Google AI Overviews. Conduct a complete technical audit, resolve crawl traps, map keyword clusters, implement Schema.org JSON-LD, and optimize for AI search citations.

Tools Implemented:
Google Search ConsoleScreaming FrogSemrushSchema.orgPerplexity
Project Deliverables for Portfolio:
  • Technical SEO crawler audit diagnosing 404s, redirect chains, and missing canonicals
  • Keyword research map clustering 150 keywords into topic pillars
  • Valid JSON-LD schema bundle (Organization, Course, LocalBusiness, FAQPage)
  • Generative Engine Optimization (GEO) content overhaul for target query terms
Capstone 03
Professional Services / Real EstateIntermediate

Automated Inbound Lead Gen & Make.com CRM Pipeline

A high-ticket service agency generates 200+ leads weekly from Google Search and Meta Ads but loses 40% due to slow sales response times. Build an automated lead pipeline routing leads instantly into CRM with WhatsApp and email confirmation.

Tools Implemented:
Make.comHubSpot CRMGoogle SheetsMailchimpChatGPT
Project Deliverables for Portfolio:
  • Visual Make.com automation scenario parsing web form webhook payloads
  • HubSpot CRM pipeline configuration with customized deal stages and properties
  • Instant automated WhatsApp confirmation message trigger
  • 4-stage automated email drip sequence tailored to lead interest
Capstone 04
SaaS / Multi-Channel BrandAdvanced

Full-Funnel GTM Conversion Tracking & Looker Studio Dashboard

A multi-channel marketing team has disconnected analytics and lacks visibility into blended CPA across channels. Configure complete GTM tracking for form submissions and phone calls, link GA4, and build an automated executive dashboard.

Tools Implemented:
Google Tag ManagerGoogle Analytics 4Looker StudioMicrosoft Clarity
Project Deliverables for Portfolio:
  • GTM container with custom form submission, WhatsApp click, and call click triggers
  • GA4 custom event setup with verified parameters in DebugView
  • One-page Executive Looker Studio Dashboard blending Meta, Google, and organic data
  • CRO heuristic review using heatmaps to diagnose mobile user friction points
Gurugram Center FAQs

Frequently Asked Questions About Sector 14 Classroom Training

Clear details regarding physical lab hardware, center visit timings, parking, and in-person mentorship.

Classroom Demo & Center Visit

Visit Our Sector 14 Center for a Free Classroom Demo

Meet our senior mentors in person, inspect our physical lab workstation facilities, and participate in a live 60-minute practical masterclass before making any enrollment commitment.

  • ✓Inspect our dedicated computer lab & presentation rooms
  • ✓Experience a live face-to-face AI prompt & campaign demonstration
  • ✓Discuss your career goals directly with the lead marketing instructor
  • ✓Located in Sector 14, Gurugram — easy parking & metro transit
Live Online AlternativeAvailable Across All India

Cannot Commute to Sector 14 Gurugram?

Join our interactive live online cohorts from anywhere in India. Includes identical curriculum, live screen shares, 24-hr recording access, and dedicated mentor Q&A.

Sector 14 Gurugram Batches Enrolling

Visit SSSAM Academy in Sector 14, Gurugram

Experience the physical learning environment and meet our instructors. Attend a free classroom demo before registering.